A look at the latest display solutions to help increase your in-store purchases.
SHOWCASE FOR SUSTAINABILITY
Launched last year, the comprehensive Espire range of fire and CO alarms from ESP is making a big impact within the fire and security sector.
Suitable for Grade D1, Grade D2 and Grade F1 installations, the range comprises five alarm types – optical smoke alarms, heat alarms, smoke and heat alarms, carbon monoxide (CO) alarms and CO and heat alarms.
To help wholesalers maximise the impact of the Espire range, ESP has produced a new POS display stand, making it easy to showcase and sell the full Espire range and to support contractors in accessing quality and compliant fire and CO alarm products efficiently.
Measuring 112cm high (153cm with header) by 60cm wide and 41cm deep, the compact, eye-catching display stand is designed to maximise product visibility while occupying minimal floor space, enabling wholesalers to highlight the full range of Espire domestic fire and CO alarms in a single, accessible unit. The stand comes with four integral shelves, and each shelf is designed to hold 16 devices. This offers wholesalers the capacity to display a total of 64 products within a space efficient footprint.
Proactive stance
In line with the sustainability targets of its parent company Scolmore Group, ESP has taken a proactive stance on sustainability by integrating, where possible, eco-friendly materials and energy efficient designs across its product line-up. The Espire POS display stand is 100% recyclable and the company has used recyclable packaging material across the entire product range, opting for eco-friendly, brown card packaging that is fully recyclable and 100% biodegradable.
In addition to the new Espire display stand, ESP offers modular POS wall boards to showcase the company’s diverse range of products and finishes. The boards are designed to be versatile and customisable, allowing retailers to effectively display ESP’s products in an organised and visually appealing manner. The modular aspect of these POS boards means that they can be easily configured and adapted to fit various retail spaces and requirements. Wholesalers have the flexibility to choose from a selection of boards tailored to specific brands within ESP’s product portfolio which currently includes Domestic Detection, Smart Security, CCTV, Access Control, EVAC, Fire Protection, Emergency Lighting, Heating Controls and Time Switches.
Marketing support
Details of ESP’s product displays can be found within the marketing hub section of the ESP website, where the full range of marketing support available to wholesalers is covered, including online ordering, product literature, images and videos.
Electrical wholesalers interested in benefitting from ESP’s POS display stands and wall boards can find out more by contacting their local ESP sales representative.
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