Why Stock the ALVA Series? Because electricians already want it.

In today’s competitive wholesale market, success means offering products that electricians trust and that deliver strong margins, reliable sell-through, and minimal returns. The new Di-LOG ALVA Series of Multifunction Testers (MFTs) is already generating demand across the UK, driven by a national marketing campaign and a growing need for affordable, professional-grade test equipment. Whether your customers are domestic installers, commercial contractors, or EV specialists, the ALVA Series offers a tailored solution and a compelling reason to buy from you.

The ALVA Series includes the ALVA MFT, ALVA MFT Pro, ALVA MFT EV, and ALVA MFT Pro EV, along with the essential EVSE adaptors, DLEVLite and DLEV1. The ALVA MFT is a cost-effective, full-featured tester for everyday testing. The ALVA MFT Pro adds advanced diagnostics and data storage, making it ideal for commercial and industrial work. The ALVA MFT EV is bundled with the DLEVLite adaptor, which connects to Type 2 EV chargers for compliant EVSE testing. The ALVA MFT Pro EV includes the DLEV1 adaptor, which supports both Type 1 and Type 2 chargers and enables full Auto EV safety verification, combining earth loop, 6mA RDC-PD/MD, and RCD tests into a seamless sequence. This modular product line allows you to stock a range of price points and capabilities, appealing to a broad customer base, from sole traders to large contracting firms.

Meeting demand

Electricians today face tighter budgets, stricter regulations, and increasing demand for EV infrastructure. The ALVA Series was designed to meet these challenges head-on. Each tester features a full-colour TFT display and an intuitive interface for fast, accurate readings. Auto Start Loop and Continuity Testing save valuable time on site, while comprehensive RCD testing, covering AC, A, F, B, B+, EV and Selective types, ensures compatibility with both legacy and modern systems. Rechargeable options are available to reduce running costs and minimise downtime, making the range ideal for busy professionals working across multiple sites. For your customers, this means less time testing, fewer errors, and more confidence in their results, all at a price point that makes sense in today’s market.

EV testing is a rapidly growing segment, and the ALVA Series offers a complete solution when paired with the appropriate EVSE adaptor. The ALVA MFT performs the critical 6mA RDC-PD/MD test required for EV charge point verification. The ALVA MFT EV, paired with the DLEVLite adaptor, provides a portable and cost-effective solution for testing Type 2 chargers.

For contractors working across both domestic and commercial EV installations, the ALVA MFT Pro EV offers the ultimate package. With the DLEV1 adaptor included, electricians can test both Type 1 and Type 2 chargers and benefit from automated EV safety verification, reducing the risk of oversight and improving efficiency. These kits are already being adopted by contractors working with major EV charge point brands, and they’re looking for local stockists who can supply them quickly.

To support your team, Di-LOG’s regional sales agents will be equipped with demo units of the ALVA Series. This allows your staff to experience the product first-hand and confidently promote it to customers. In-branch training and product walkthroughs are available to help your team understand the key selling points and technical advantages, ensuring they are well-prepared to answer customer questions and close sales.

Support package

One of the biggest differentiators for the ALVA Series is the industry-first optional five-year support package, a major draw for electricians looking to protect their investment. The plan includes annual calibration and firmware updates with a guaranteed 72-hour turnaround, a five-year warranty on parts and labour, replacement leads in years two and four, and fixed-cost accidental damage repair. This level of aftercare reduces returns, builds customer loyalty, and gives you a powerful upsell opportunity at the point of sale.

Di-LOG is backing the ALVA Series with a national marketing campaign designed to drive awareness and demand. This includes targeted digital advertising to electricians and contractors, trade press coverage and product reviews, and social media campaigns showcasing real-world use cases. In-branch point-of-sale literature is available, along with bespoke digital PDFs and sales videos for your team. Our goal is simple: to make the ALVA Series a must-have for electricians and to make your branch the place they go to get it.

The market is shifting. Electricians are actively seeking affordable, reliable alternatives to premium-priced testers, especially in a tough financial climate. The ALVA Series delivers professional-grade performance at a price point that makes sense. With EV work on the rise and regulatory compliance more important than ever, the demand for multifunction testers is growing and the ALVA Series is perfectly positioned to meet it.

Ready to sell

By stocking the ALVA Series, you’re not just adding another tester to your shelves; you’re offering a complete solution that meets the evolving needs of your customers. With high demand driven by national marketing, strong margins, low return rates, and a flexible range to suit every type of electrician, the ALVA Series is a smart commercial choice. Add to that the exclusive support package and in-branch demo support, and you have a product line that’s ready to sell.

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Multi-function testers (MFTs) save electricians time by combining essential tests into one device. Steve Dunning, Managing Director at Martindale, explains how the latest models can simplify tasks, reduce errors and ensure compliance.

For electricians, having the right tools at your fingertips can make a big difference. Multi-function testers (MFTs), handheld devices that can perform a variety of electrical tests, are a good and necessary addition to a toolbox; they reduce time spent on-site and cut the chance of costly errors without sacrificing accuracy or compliance with the 18th Edition Wiring Regulations.

MFTs are used to test low voltage circuits and ensure that electrical installations are safe and meet regulations. They can perform a range of tests, including continuity tests, insulation resistance tests, earth fault low impedance tests and wiring polarity, among others. Because they combine so many tests into one easy to use device, it means less equipment to carry around, fewer cables to connect and, most importantly, less chance of making a mistake during testing.

MFTs are real time-savers and can make a big difference, especially on larger projects or jobs where deadlines are tight. By cutting out the need to swap between different devices, electricians can significantly speed up their work rate. Instead of recalibrating or setting up new testers for each different test, an MFT allows you to jump straight into the next task. For electricians working on multiple jobs or large-scale projects, this can make a huge difference to productivity.

Cutting out the errors

MFTs are designed to be simple; many have intuitive user interfaces with on-screen guides, which simplify even complex tests. As these devices walk the user through each step and flag any issues, electricians are far less likely to make errors or have to perform tests for a second time. It might seem like a small advantage, but these time-saving moments quickly add up.

But MFTs aren’t just about speeding up testing – they are incredibly precise too. Performing critical tests such as voltage measurements, earth resistance and insulation checks requires accuracy, and MFTs are designed to deliver reliable results. Some MFT models also come with onboard memory, so electricians can store test results directly on the device. This is a massive help when preparing reports or needing to verify compliance. Instead of manually recording every reading (and risking transcription errors), electricians can save the data digitally and generate professional, accurate reports later.

There is no doubt that clients notice when a job is done quickly and professionally. A reliable MFT not only helps electricians complete work to a high standard but also gives them the tools to back it up with solid test results. Clients appreciate detailed reports and MFTs that store and download results make creating them much easier. Being able to present clear, thorough data from tests helps build trust and makes the tradesman who does this look very professional.

For wholesalers who want to stock efficient MFTs to meet the demands of electricians looking to increase productivity, the new ET6000 Series from Martindale Electric is a practical and reliable solution. The range includes the ET6000, ET6300 and ET6500, which cover a wide variety of essential testing tasks and can be used on anything from simple installations to complex jobs. Each model is designed to perform all the critical measurements required for verifying the electrical safety of installations, including high-current and non-trip earth loop impedance testing, voltage measurement, phase sequence indication, and Auto RCD testing.

No confusion

Each model has a full-colour TFT display that clearly shows connection information and test results so there is never any confusion during testing and electricians can focus on the task without second-guessing themselves. The testers all come with a ‘Test and Go’ carry case and there’s no need to take them out – the unit can stay in its case even while it’s being used, protecting it on-site and cutting down on set-up time.

The ET6000 is the entry-level model, ideal for electricians who want a reliable installation tester that covers all essential functions required by the 18th Edition Wiring Regulations. As electric vehicles become more common, the demand for EV charger testing is growing so the ET6300 and ET6500 models are designed to help electricians stay prepared for the evolving requirements of electrical installations. The ET6300 model is EV-ready, making it a solid choice for those wanting to test electric vehicle charger points. Its accessory set includes stackable leads, the TL180 slimline test probe and a mains charger with rechargeable batteries. This model can also be upgraded at any time with the Martindale TL305EV adapter to enable EV testing capability. The flagship ET6500 model includes all the accessories of the ET6300 including the TL305EV adapter and has advanced features including an onboard memory for storing and downloading test results, great for electricians who need to generate compliance reports or manage large amounts of test data​.

For anyone serious about saving time and boosting productivity, investing in an MFT is an obvious choice. These all-in-one devices remove the hassle of juggling multiple tools, reduce on-site hours and deliver spot-on accuracy. It doesn’t matter whether the task is a complex installation or a routine check, an MFT makes the job easier, faster and more professional. With the right MFT to hand, electricians will be ready to handle whatever is thrown their way.

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