A look at the latest display solutions to help increase your in-store purchases.
Scangrip is taking an ambitious strategic step by expanding further into the UK market with a focus on its groundbreaking Connect lighting solution for all 18V/20V power tool battery packs – and the new For Life range of extended lifespan energy efficient work lights.
Scangrip’s work lights are backed up by a 360⁰ business support package which includes dedicated point of sale, social media posts, training videos, product sheets and brochures, concept and product videos, and a fully comprehensive master data file covering all relevant PIM data and high quality images.
To assist stockists and merchants, a range of in-store POS options is available to order, including branded countertop display units and shelved FSDUs for showroom placement. A full shop display option is also available as part of a range offering. Delivered flat-packed and easy to assemble, the metal stand includes three shelves (two adjustable), 10 hooks for the Connectors and smaller SKUs, and an interchangeable graphics flag.
A UK based sales team is also on hand to support with in-store training and promotional activity with additional assistance from LED lighting sales specialists and an in-house development team based at the firm’s headquarters in Svendvorg, Denmark.
A comprehensive three-month ‘dark season’ campaign kicked off the UK launches of the For Life and Connect ranges in October, with digital, print and social media activity focused on the Professional Electrician, Builder, and Decorator audiences, supported by trade professionals, and influencer seeding, competitions and product reviews across TikTok, Instagram and YouTube.
Both ranges are listed and stocked at Toolbank and are currently featured on a special launch offer that includes free Connectors and special buy deals.
For further details on the Scangrip range, wholesalers can either contact their Toolbank branch or call 01484 854488 to request a call back from the Hultafors Group UK sales team.
For more information on Scangrip’s range of products, click here
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