Luceco PLC (BG Electrical) is the 18th manufacturer to announce their sponsorship of EDATA, the electrotechnical sector’s data pool which is managed by the Electrical Distributors’ Association.

The 28 sponsors, a mix of manufacturers and wholesalers of various sizes, have each pledged their support to the data pool which offers EDA wholesalers and branches free access to information and images on 280,000+ products sold through the supply chain.

Ian Hunter, Trade Sales Director at Luceco PLC said of their sponsorship: “I am a very strong advocate for EDATA. It is through the EDATA data pool that Luceco gives EDA wholesalers easy access to rich accurate product data that helps them deliver exemplary customer service and increased sales whether that’s across the trade counter, through tenders and submittals or e-commerce.

“Luceco has been part of EDATA since 2020. Becoming an EDATA sponsor is an important strategic decision for us, demonstrating our commitment to the data pool, and playing our part in its development.”

Margaret Fitzsimons, CEO at the EDA, said “Luceco’s sponsorship means they gain a place on the EDATA Steering Group, giving them a voice in how the data pool evolves. Ian has been a strong supporter of EDATA since its inception and it is thanks to the generosity of all the sponsors that we can make access to EDATA free to every EDA wholesaler and branch.”

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