LEDVANCE is to offer its professional range of LED lamps under its own name, making it easier for wholesalers, installers, electrical planners and professional users to make the transition to future-proof LED technology.

The new branding will see the company offer a complete range of lighting solutions under the name LEDVANCE.

The LEDVANCE brand will offer lighting products in the Superior, Performance and Value classes, which are familiar from LEDVANCE luminaires. Clear naming makes it easy to find all the important product information, including the segmentation, at a glance. Although the names and EANs of the lamps are new, they are clearly linked to the previous products, making them easy to find in the online product catalogue.

The new clearly laid out packaging shows that many of the professional LED lamps have become even more powerful to coincide with the change of brand. However, lamps from the residential sector such as the VINTAGE EDITION 1906 or the LEDinestra range, that will be further offered under the OSRAM brand, will continue to provide the same quality, performance and efficiency.

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